I love this color! I'm chocolate brown. Even though I had heard that orange blush would be great on me, I always suspected that the people who liked this also liked bright, carnival-type colors that you'd see in the Carribean. I was so wrong about this bright orange blush. The color is way more toned down on my skin than it is in the pot. My cheeks just look alive in a natural way. I always use a light hand when applying blush and that was the case with this product. This color works best for me when I'm creating an overall natural palette in my makeup for the day. When I pair the blush with a burnt orange lipstick that looks like an autumn shade, I just look radiant. The formula is easy to apply. And you can't beat the price at around $7!